WSI Digital Marketing has recently launched a SEO initiative for Padis Jewelry, one of the premier luxury jewelers in the Bay Area.
Padis Jewelry has been a trusted name in the industry since 1974, specializing in loose certified diamonds, engagement rings, and fine jewelry. Family-owned and operated, Padis Jewelry has grown to include three showrooms in San Francisco with a fourth location in St. Helena, CA.
Using a highly focused strategy for optimizing the web pages and the Google Maps pages for three of Padis’ locations, WSI will employ both on page optimizations and off page optimizations going forward.
To begin optimizing the site based on keyword relevance and search volume, the WSI team conducted thorough key word research. A master keyword was chosen, as well as supplemental keywords in the same semantic category. URLs were changed or created for new pages and new SEO friendly copy was written. As a sample of our work, we suggest you review the following pages:
Jewelry Appraisal San Francisco
The optimized pages have been live for only a short time and already the organic footprint of the Padis is growing stronger.
During the next several months, the off page optimization including additional link building and blog syndication to Tumblr, WordPress, Weebly and Blogger should accelerate these trends.
